Workshop: Carrie Tuttle – What Are You Actually Selling? Turning what you do into value that buyers pay for!

Most of us describe our work by what we deliver. Buyers decide based on what changes for them. That gap is where capable businesses lose work they should have won.
In this workshop, we’ll look at how to find your value in your client’s words rather than your own, and how to build a value sentence you can say out loud without over-explaining: who it’s for, what changes, and what that change is worth. We’ll also cover what to do when the price question arrives before you’re ready for it.
You’ll leave with a draft of your own, and one question to ask 3 past clients this month.
Bring your own lunch, or pre-order from the Bungalow Club!
Carrie Tuttle is the founder of Team Mojo, a revenue leadership coaching firm in Calgary. With more than 25 years in B2B sales and marketing, she helps founders and new leaders build teams that can sell without the founder in every conversation. Her approach combines systems and accountability with respect for the humans in the business. Carrie holds a Bachelor of Commerce from the Haskayne School of Business and is an Associate Certified Coach (ACC) with the International Coach Federation. She hosts the podcast Suits & Sneakers: Leadership Unfiltered.